FIFA said it “is engaging with various industry players, including developers, investors and analysts, to build out a long-term view of the gaming, eSports and interactive entertainment sector.” However, it is clear is that the platform eco-system for football will change if FIFA has its way. Most recently EA Sports renewed a deal with global players’ union FIFPRO that supports the “thousands of player names and likenesses” that are used in the game.ĮA Sports also holds all the data for the more than 150 million FIFA game buyers and players.
#How to play ea sports fifa 18 uefa champions league license
A trademark filing at the United Kingdom Intellectual Property Office and the European Union Intellectual Property Office shows EA having registered the name ‘EA Sports FC’.ĮA Sports continued dominance of the football video gaming sector is guaranteed by the more than 300 license agreements with major leagues and governing bodies from deals with UEFA’s Champions League and Conmebol’s Libertadores, to the Premier League, Bundesliga, and LaLiga Santander. The football game itself will need to be renamed but will be pretty much be unaffected. The loss of the EA Sports license will undoubtedly hit FIFA’s eSports revenues in the short term and will clearly put significant cash back into EA Sports’ corporate coffers. The bulk of that will be its EA deal and presumably any revenue share from the FIFA-branded game. In its latest annual accounts FIFA reported that $158.9 million of the $266.5 million in total revenue for the year came from licensing rights.
“The future of gaming and eSports for football stakeholders must involve more than one party controlling and exploiting all rights,” said FIFAĮA Sports licenses the FIFA name and its marks for the game that it is released annually. October 18 – With EA Sports review of its FIFA license increasingly looking like bringing an end to its FIFA branded game at the end of the current rights cycle, FIFA has issued a statement saying that it will be widening its own gaming and eSports portfolio.įIFA said it “is bullish and optimistic about its long-term future in gaming and eSports following a comprehensive and strategic assessment of the gaming and interactive entertainment market.”Ĭrucially FIFA said that the market for football games cannot be dominated by one company.
0 kommentar(er)
